| 引用本文：刘哲峰, 黄征宇, 梁海娜.卫生计生网络舆情分析及应对策略研究[J].中国卫生政策研究,2016,9(11):74-78 |
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| 卫生计生网络舆情分析及应对策略研究 |
| 投稿时间：2016-04-12 修订日期：2016-09-05 PDF全文浏览 HTML全文浏览 |
| 刘哲峰1, 黄征宇2, 梁海娜3 |
| 国家卫生和计划生育委员会 北京 100044 |
| 摘要:在信息时代，互联网已成为卫生计生舆情监测的主要渠道。本文概述了2015年卫生计生网络舆情监测分析的总体情况，研究了卫生计生网络舆情的特征规律，并对卫生计生重点舆情进行了分析研判。在此基础上就进一步做好卫生计生宣传工作提出了建议策略。 |
| 关键词:卫生计生 网络舆情 应对策略 |
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| Analysis and countermeasures on public opinion of online health and family planning |
| LIU Zhe-feng1, HUANG Zheng-yu2, LIANG Hai-na3 |
| National Health and Family Planning Commission, Beijing 100044, China |
| Abstract:In the information era, Internet has become the main channel for health and family planning network opinion for the public health monitoring. This paper outlines the general situation of the public opinion of online health and family planning based on the monitoring analysis conducted in 2015. It also studies the characteristics of the aforesaid public opinion, and analyzes and evaluates the focus of the public opinion of hygiene and family planning. Based on this, further suggestions on the promotion of health and family planning were put forward. |
| Key words:Health and family planning Public opinion of online Coping strategies |
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